By entering your product/s into the National Parenting Product Awards 2019, you are participating in an extensive research programme.
Only independently run research study testing parenting and baby products, resulting in the first guide of its kind.
Over 175 brands tested by a minimum of 70 mums and 20 experts in 3 centres around Ireland.
An analytical research report is produced for every product tested by international research company Millward Brown.
Winners and runners-up are included in the National Parenting Product Guide (Ireland's Best Baby Buys); the go-to reference for parents buying parenting and baby products which is distributed to 120,000 people.